An automated and managed price monitoring service will allow the manufacturer to
1. Identify Sellers
On the Internet with marketplace model, there are thousands of sellers and it is not possible for the manufacturer to know all sellers. Our automated price monitoring solution allows the manufacturers to keep track of all sellers on multiple platforms.
2. Ensure sanctity of Minimum Advertised Price (MAP)
Many a times, manufacturers define MAP and trust sellers to respect this price. Unfortunately, MAP violations happen and products are under-priced to get volumes and sales. Such situations can be tackled by having an alert system wherein manufacturers are notified on MAP violations.
3. Monitor price wars
Manufacturers need to take control of price wars as that could result in loss of trust with sellers and consumers. A rogue seller who may have dropped the price below the MAP could force other sellers to drop prices too leaving the manufacturer no way to identify when and who dropped the price first. Price monitoring service provides manufacturers the tools to ensure a level playing amongst sellers and avoid price wars.
4. Safeguard brand value
High variation of prices, negative feedback across distribution channels or grey market activity can inflict irreversible damage on the brand value of the product. By constantly monitoring products on the various online distribution channels and feedback platforms, manufacturer can take remedial corrective action and safe guard the brand value.
5. Strengthen business relationships
Enforcement of MAP by manufacturers promotes an environment of fairness and equality thereby strengthening relationships with seller and distributor networks. Swift action on violations also helps preserve brand image, boosts credibility and increases trust.
The automated and managed price monitoring service from ITSYS Solutions allows manufacturers to keep track of their products – both price and feedback across multiple online platforms and ensuring a healthy competition amongst its sellers without affecting their credibility. All this and more benefits at just $10/day (Conditions apply). For analyzing your products catalog, schedule a free demo by visiting us at website-scraping.com